Admin Settings

General

Limited by

When raiding, there needs to be threshold(s) met in order to conclude the raid as ended.

These settings can be:

Either or both setting can be turned on

Max time (in minutes). 1-20. Set maximum time allowed to raid. When turned on and when the time has expired -- the raid will automatically end

Targets. Turn on/off to include maximum targets for a raid

Targets

Range 0-100

Defaults = 10

# of Replies - Set the threshold for the number replies the raiders are replying to for a given raid.

# of Retweets - Set the threshold for the number Retweets the raiders are replying to for a given raid.

# of Likes - Set the threshold for the number Likes the raiders are replying to for a given raid.

# of Bookmarks - Set the threshold for the number Bookmarks the raiders are replying to for a given raid.

Points Assignments

Cultural Nuances

Refers to the subtle differences in language use, expressions, and meanings that arise from cultural contexts. These nuances can significantly impact how NLP models interpret and generate text. Examples include vocabulary, sentence structure, slang, tone and politeness. Additionally, you can select "Social Media Elements", to be included in the grading a raider.

These settings can be:

All turned on/off

Optionally turn on/off individual

Set a threshold - if threshold is met or exceeded, points are rewarded

Point range 1-5

Hashtags - Is a word or phrase preceded by the pound sign (#), used on social media platforms to categorize content and make it easily searchable. For example, in the hashtag #Travel, “Travel” is the keyword that helps users find posts related to travel.

Emojis - Small digital images or icons used to express emotions, ideas, or concepts in electronic communication. They can range from smiley faces 😊 and hearts ❤️ to animals 🐱, food 🍕, and activities 🏀.

Mentions - A way to include another user’s handle in your tweet, drawing their attention to your message. You do this by including the “@” symbol followed by their username. For example, if you wanted to mention Twitter’s official account, you would write @Twitter in your tweet.

Cashtags - A unique identifier used on social media platforms, especially Twitter, to reference financial assets like cryptocurrencies or stocks. It consists of a dollar sign ($) followed by the asset’s ticker symbol. In some cases, Cashtags make it easy to find and follow conversations about specific financial assets. When you click on a cashtag, it brings up a feed of tweets that include that cashtag, along with relevant information like current prices and news

On Twitter, several elements are crucial for engagement and visibility and are listed here in order of importance:

Hashtags (#): These are essential for categorizing content and increasing discoverability. Tweets with hashtags typically receive twice the engagement compared to those without
1. They help users find conversations and topics of interest.
Emojis: Emojis can enhance tweets by adding emotional context and visual appeal. They can improve the "stopping power" of a tweet, making it more likely to catch a user's attention as they scroll
2. Tweets with emojis have been shown to increase engagement significantly.
Mentions (@): Mentioning other users can foster interaction and build community. It allows you to engage directly with others, which can lead to increased visibility and conversation around your content.
Regarding words that start with a $ sign (like $AAPL for Apple), these are often used to denote stock tickers and can be part of financial discussions. While they aren't as widely recognized as hashtags, they can still attract attention in relevant contexts, especially among finance-related conversations.

Grading positive or negatively:

If a Cultural Nuance is enabled and non are found; then the points awarded will be negative
If a Cultural Nuance is enabled and the threshold is exceeded; then the points awarded will be negative

Marketing/Sales Words

In Natural Language Processing (NLP), various elements play crucial roles in enhancing communication and engagement.

These settings can be:

All turned on/off

Optionally turn on/off individual

Point range 1-100

Call to Action (CTA):

Definition: A directive used in text to prompt an immediate response or encourage an action from the reader. It is designed to guide the user towards a specific behavior, such as clicking a link, making a purchase, or signing up for a service.
Example: “Sign up now to get exclusive access!”

Max represents the importance of this grade. 0-100. Default 30

Unique Value/Benefit:

Definition: Distinct advantages or benefits that a product or service offers, which NLP can help articulate clearly and persuasively. It involves highlighting what sets the offering apart from competitors.
Example: “Our software reduces processing time by 50%, saving you hours every week.”

Engage the Audience:

Definition: Content that resonates with the audience, keeping them interested and involved. This includes using relatable language, storytelling, and interactive elements.
Example: “Imagine a world where your daily tasks are automated seamlessly.”

Brand Voice:

Definition: NLP helps in maintaining a consistent brand voice across all communications. This involves using specific language style, tones, and terminologies that reflect the brand's personality and values.
Example: A tech brand might use a professional and innovative tone, while a lifestyle brand might be more casual and friendly.

SEO (Search Engine Optimization):

Definition: NLP is crucial in SEO for understanding and optimizing content to match user search intent. It helps in analyzing context, keywords, and patterns to improve engine rankings.
Example: Using NLP to identify and incorporate relevant keywords naturally into content.

Urgency:

Definition: NLP can detect and convey urgency in text, prompting immediate action from the reader.
Example: “Limited time offer! Get 20% off if you order within the next 24 hours.”

Social Proof:

Definition: Testimonials, reviews, and endorsements to build trust and credibility.
Example: “Join thousands of satisfied customers who have improved their productivity with our tool.”

Emotional Appeal:

Definition: Craft messages that evoke specific emotions, making the content more compelling and memorable.
Example: “Feel the peace of mind knowing your data is secure with our top-notch encryption.”

Visual Appeal:

Definition: While NLP primarily deals with text, it can enhance visual appeal by generating descriptive and engaging content that complements visual elements.
Example: “Experience the vibrant colors and sleek design of our latest model.”

Personalization:

Definition: NLP enables the creation of personalized content tailored to individual user preferences and behaviors.
Example: “Hi [Name], based on your recent purchases, we think you’ll love these new arrivals.”

S.W.A.R.M. Marketing

Admin Settings

Overview

General

Limited by

Targets

Points Assignments

Cultural Nuances

Marketing/Sales Words

Penalties

Bonuses

Admin Settings

Overview

General

Limited by

Targets

Points Assignments

Cultural Nuances

Marketing/Sales Words

Penalties

Bonuses

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